Real Makes Industry-Leading Buyer Playbook Available to All Agents in Wake of NAR Settlement
The Real Buyer Playbook website includes videos, tools and helpful resources tailored specifically to agents seeking to comply with the new rules while preparing themselves for success. Its launch follows daily Q&A sessions and a 90-minute virtual workshop hosted today by Real President Sharran Srivatsaa. In addition to the website, Real will host a series of webinars and educational sessions that will be open to all agents regardless of brokerage affiliation.
“We believe that the best way to navigate the new rules is through clear communication. Our focus is on education and providing resources to all agents,” said Sharran Srivatsaa, President of Real. “At Real, we fundamentally believe in making all agent lives easier, better and less stressful. By bringing this education to all, we are raising up our entire industry, which is good for agents and the consumers they serve.”
Some of the resources agents will find on the Real Buyer Playbook website include:
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Future-Proofing Buyer Representation Workshop . Today’s 90-minute workshop during which Srivatsaa walks agents through exactly what they need to know to thrive post-NAR settlement. -
Buyer Agent Navigator. A downloadable book that breaks down everything agents need to know to prepare themselves and their businesses for the upcoming changes. This resource will serve as a companion to the
Future-Proofing Buyer Representation Workshop . - Client-Facing Resources. A white-labeled explainer video and one-page flier detailing the upcoming changes from a client perspective. Agents will be able to forward these to their clients to help educate them.
In addition to the website resources, beginning tomorrow, Real will host a number of public events led by the head of
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NAR Objection Handling and Talk Tracks Workshop . OnThursday, August 15 , Real will host a live role play training session that breaks down the three most crucial offer strategies in a post-NAR settlement world. -
Daily Interactive Training. During the week of
August 19 , Real will offer daily live interactive training and role play sessions. -
Real Academy : On the Road. In the months following the implementation of the NAR practice changes, Thompson will go on the road to provide live training in 10 cities throughout theU.S.
More details about the live events, including how to register for them, can be found on the Real Buyer Playbook website.
About Real
Real (NASDAQ: REAX) is a real estate experience company working to make life’s most complex transaction simple. The fast-growing company combines essential real estate, mortgage and closing services with powerful technology to deliver a single seamless end-to-end consumer experience, guided by trusted agents. With a presence throughout the
Forward-Looking Information
This press release contains forward-looking information within the meaning of applicable Canadian securities laws. Forward-looking information is often, but not always, identified by the use of words such as “seek”, “anticipate”, “believe”, “plan”, “estimate”, “expect”, “likely” and “intend” and statements that an event or result “may”, “will”, “should”, “could” or “might” occur or be achieved and other similar expressions. These statements reflect management’s current beliefs and are based on information currently available to management as of the date hereof. Forward-looking information in this press release includes, without limiting the foregoing, expectations regarding the impact of the practice changes.
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