The Real Brokerage Enhances Revenue Share Plan to Incentivize Growth through Collaboration
First-of-its-kind program allows two agents to co-sponsor a recruit, share revenue and amplify community support
Until now, an agent joining Real was able to name only one sponsor, an existing Real agent who would receive a portion of the brokerage’s share of the agent’s commission split on the completion of a real estate transaction. Under the new program, an agent can be sponsored by up to two agents, with each agent sharing equally in a portion of Real’s split of the commission.
“Our existing agents are our biggest source for attracting new agent talent. They are the reason we more than doubled our agent count in 2022,” said Real Chairman and Chief Executive Officer
Poleg said the program enhancement is a direct result of agent feedback and is designed to provide new recruits more flexibility during the onboarding process while encouraging agents to focus on sharing Real’s benefits with other high producing agents.
Under Real’s revenue share program, agents earn revenue on transactions closed by agents they directly sponsor as well as the agents their recruits sponsor. The new Co-Sponsored Revenue Share program significantly broadens the earnings opportunity for agents beyond a singular agent network, increasing earnings capacity over the long-term and fueling cross-network collaboration.
This press release contains forward-looking information within the meaning of applicable Canadian securities laws. Forward-looking information is often, but not always, identified by the use of words such as “seek”, “anticipate”, “believe”, “plan”, “estimate”, “expect”, “likely” and “intend” and statements that an event or result “may”, “will”, “should”, “could” or “might” occur or be achieved and other similar expressions. These statements reflect management’s current beliefs and are based on information currently available to management as at the date hereof. Forward-looking information in this press release includes, without limiting the foregoing, expectations regarding Real’s growth and the business and strategic plans of the Company.
Forward-looking information is based on assumptions that may prove to be incorrect, including but not limited to Real’s business objectives, expected growth, results of operations, performance, business projects and opportunities and financial results. Real considers these assumptions to be reasonable in the circumstances. However, forward-looking information is subject to known and unknown risks, uncertainties and other factors that could cause actual results, performance or achievements to differ materially from those expressed or implied in the forward-looking information. These factors should be carefully considered and readers should not place undue reliance on the forward-looking statements. Although the forward-looking statements contained in this press release are based upon what management believes to be reasonable assumptions, Real cannot assure readers that actual results will be consistent with these forward-looking statements. These forward-looking statements are made as of the date of this press release, and Real assumes no obligation to update or revise them to reflect new events or circumstances, except as required by law.
For additional information:
Vice President, Capital Markets & Investor Relations
For media inquiries: